Featured articleHow to Build a Machine-Learned Customer Health ScoreBuild a predictive, explainable health score that flags churn 180 days early and gives CS teams a clear signal of where to focus.15 mins
Featured articleHow to Build a Machine-Learned Customer Health ScoreBuild a predictive, explainable health score that flags churn 180 days early and gives CS teams a clear signal of where to focus.15 mins
Why our CEO started HookLearn how after seeing firsthand how sentiment surveys failed to predict renewals, founder Firaas Rashid set out to build a data-driven approach that measures real value.Firaas Rashid4 mins
Driving Results through ChampionsTransform your risk management approach! Explore key strategies for identifying risks early, taking action, and ensuring accountability to boost customer retention. Natasha Evans4 mins
Every CS leader should forecast annuallyLearn how annual forecasting gives CS leaders the visibility to hit retention targets and the confidence to act early.Natasha Evans4 mins
Retention before and after the AI revolutionLearn how annual forecasting gives CS leaders the visibility to hit retention targets and the confidence to act early.Natasha Evans4 mins
Scaling Customer Success (Long Tail, Big wins)Design a scalable Customer Success model using automation, AI, and smart journeys that drive retention and revenue without losing the human touch.15 mins
Who Should Own the Renewal Negotiation? 5 Questions to Help You DecideUnsure whether renewals should sit with CS, Sales, or a dedicated team? Use these 5 questions to guide your decision.Natasha Evans4 mins
A Success Plan that Drives Real Business OutcomesA guide that walks your through how to use the OGSM framework to align on outcomes that matter, deepen discovery, and make your success plan your case for renewal.15 mins
How to look at your Renewals target the same way a Sales Leader wouldStop reacting to churn and start running at your number. Learn how to plan your renewals like a sales team hits quota.Natasha Evans4 mins
How to Manage a CS Book in a Value-Centric WorldRunning a high-performing CS book today means leading with value, aligning to outcomes, and trusting data to guide your next move. Here’s how.Natasha Evans4 mins
How Can You Scale Customer Success in a High-Touch World?Learn how to scale higher-touch Customer Success teams without losing impact. Build efficient processes, deepen value, and free up time for what really matters.Natasha Evans4 mins
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