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Onboarding owned, automatically.

You define the onboarding goals, Activator finds the best path for each customer to achieve them. Queue up the next best actions for a CSM to review, or let Activator execute them automatically.

No fixed journeys. Just goal-driven onboarding that adapts as customers do.

You define the goals. Activator creates a unique onboarding path for every customer.

Set the onboarding milestones you want each customer to reach, and by when, whether that’s first value or adoption of key features. Activator takes in the full context of every customer, from how they’re using the product today to what they’ve shared in emails, calls, and support conversations. It understands why they bought, what they care about, and what they’ve already adopted, then builds the best possible plan to move them toward their goals.

Onboarding that adapts in real time.

Because onboarding isn’t linear. After every action, Activator evaluates what actually happened. Did the customer engage? Did they complete the step? Did usage change? It uses those signals to decide whether the plan is working - and if it’s not, it adapts. Activator continuously adjusts the next best action based on how each customer responds, keeping onboarding moving forward even when priorities change or steps don’t land the first time. ❌ No waiting for journeys to finish. ❌ No stalled onboarding flows. ✅ Just continuous progress toward activation.

Human in the loop - or fully autonomous. It’s your choice.

Activator works with or without a human in the loop. It can create the plan and queue the next best action for a CSM to review and execute, or it can take action automatically on the customer’s behalf. That flexibility means Activator supports both high-touch onboarding with dedicated CSMs and scaled onboarding across your digital customer base.

Traditional onboarding journeys focus on steps.

Activator focuses on getting customers to value fast, and at scale.

From our Resources

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